Privacy Policy
Effective Date: July 3, 2025
At The Marketing Medic, your privacy is important to us. This Privacy Policy outlines how we collect, use, and protect your information when you visit our website or engage with our services.
1. Who We Are
The Marketing Medic is a Canada-based business founded by Mike Caldwell, creator of the Empathic Marketing™ method. We provide online training, coaching, and marketing services designed to help solo business owners, coaches, and consultants build businesses that align with who they really are.
2. What Information We Collect
We may collect the following types of personal data:
- Contact Information (e.g., name, email address) when you sign up for our newsletter, join our Skool group, or request a free resource.
- Payment Information when purchasing a course or coaching (processed securely via third-party providers like Stripe or PayPal).
- Usage Data including pages visited, time on site, referral sources, and interaction with content (via Google Analytics, YouTube, etc.).
- Device Information such as browser type, IP address, and screen size for optimization and security.
- We do not knowingly collect data from children under 18.
3. How We Use Your Information
We use your information to:
- Provide the content, training, or coaching you’ve requested
- Improve your experience with our site and services
- Send you updates, resources, and marketing insights you’ve opted into
- Run ads or retargeting campaigns (e.g., via Google Ads, YouTube, Meta)
- Monitor usage to identify and prevent abuse or fraud
- We will never sell your personal information. Ever.
4. Cookies & Tracking
We use cookies (and similar tracking tools) to:
- Understand how visitors interact with the site
- Remember your preferences
- Tailor our marketing messages
- Improve performance and analytics
- You can opt out of cookies via your browser settings, but some features may not function as intended.
5. Your Rights
You can request to:
- Access or correct your personal data
- Unsubscribe from emails at any time
- Have your data deleted (where legally allowed)
- To make a request, email: [email protected]
6. Third-Party Services
We use third-party tools that may collect data, such as:
Skool.com (for our community platform)
Google Analytics
YouTube
Stripe / PayPal (for purchases)
Each service has its own privacy policy, and we encourage you to review them.
7. Data Security
We take reasonable precautions to protect your data, including SSL encryption and limiting access to authorized personnel only.
However, no system is 100% secure, so we encourage strong passwords and personal vigilance when online.
8. Changes to This Policy
We may update this policy from time to time. If we make significant changes, we’ll notify you by email or via this site.
9. Contact Us
If you have any questions about this policy or how your data is handled, please contact us at:
📍The Ark, Western Quebec, Canada
© Copyright The Marketing Medic. All Rights Reserved.